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Budweiser has been involved in various motorsports racing for many years, including some Ferrari racing sponsorships in the past. They are one of the biggest NASCAR sponsors along with the likes of Home Depot, Coca Cola, McDonalds and many others. They even have their own annual invitational called the Budweiser Shootout at the Daytona International Speedway which has been going since 1979. As a NASCAR Sprint Cup sponsor, Budweiser has won one championship, 56 race wins, 43 pole awards, 278 top five and 472 top-10 finishes.
Highlights for Budweiser Racing includes:
Darrell Waltrip drove the #11 Chevrolet in 1984 to 7 victories and 13 top 5 finishes placing fifth place in the overall series for the year.
In 1986, Darrell Waltrip in the #11 Chevrolet finished 2nd overall in the NASCAR Winston Cup Series with a victory at the Riverside International Raceway and 21 top 5 finishes.
In 1992, Bill Elliott finished 2nd in the overall championship standings for the Budweiser team in the #11 Ford.
In 1995, the Budweiser team earned two top-5 finishes and 10 top-10s.
In 1997, the #25 Chevrolet team earned 4 top-5s and 7 top-10s for the Budweiser racing team.
In 2001, Budweiser Racing earned 9 top 5s and 15 top-10s to finish off the season.
In 2006, Dale Earnhardt Jr. in the #8 Chevrolet finished fifth for the overall season with a victory at the Richmond International Raceway, 10 top-5s, and 17 top-10 finishes.
In 2009, Kasey Kahne in the #9 Dodge won at the Infineon Raceway and Atlanta Motor Speedway.
Budweiser racing jackets tend to reflect red which is one of the colors of Budweiser beer logo. However, there are Budweiser jackets predominantly in black.
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