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Budweiser has been involved in various motorsports racing for many years, including some Ferrari racing sponsorships in the past. They are one of the biggest NASCAR sponsors along with the likes of Home Depot, Coca Cola, McDonalds and many others. They even have their own annual invitational called the Budweiser Shootout at the Daytona International Speedway which has been going since 1979. As a NASCAR Sprint Cup sponsor, Budweiser has won one championship, 56 race wins, 43 pole awards, 278 top five and 472 top-10 finishes.
Highlights for Budweiser Racing includes:
First NASCAR appearance in 1983 at the Busch Clash Daytona with Terry LaBonte in the #44 Chevrolet.
In 1986, Darrell Waltrip in the #11 Chevrolet finished 2nd overall in the NASCAR Winston Cup Series with a victory at the Riverside International Raceway and 21 top 5 finishes.
In 1989, the Budweiser racing team won two victories at the Pocono Raceway and Talladega Supserspeedway.
In 1996, Ken Schrader in the #25 Chevrolet earned 3 top-5s and 10 top-10 finishes.
In 1998, the Budweiser team used #50 for the season in honor of NASCAR’s 50th anniversary.
In 2002, Dale Earnhardt Jr. ended up winning both races at Talladega Superspeedway.
In 2006, Dale Earnhardt Jr. in the #8 Chevrolet finished fifth for the overall season with a victory at the Richmond International Raceway, 10 top-5s, and 17 top-10 finishes.
In 2009, Kasey Kahne in the #9 Dodge won at the Infineon Raceway and Atlanta Motor Speedway.
Budweiser racing jackets tend to reflect red which is one of the colors of Budweiser beer logo. However, there are Budweiser jackets predominantly in black.
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